生物医药大词典
英文: According the result of LISREL: brand elements have no significant influence to brand image; brand elements have a significant influence to brand personality; endorser have significant influences to brand image and brand personality; brand image and brand
中文: 以LISREL验证变数间之因果关联性，结果显示:1.品牌要素对于品牌形象的形成并无显著的影响；2.品牌要素对于品牌个性的形成有显著影响；3.品牌代言人对于品牌形象及品牌个性的形成有显著影响；4.品牌形象及品牌个性对于品牌态度的形成有显著影响；5.高价格的产品将会强化品牌形象、品牌个性正向影响品牌态度的关系。英文: [Key word] brand; Brand expense; Brand individuality; Consumer; Individuality experience.
中文: 品牌；品牌消费；品牌个性；消费者；个性体验。英文: Enhance brand potential, strengthen brand kinetic energy for customers to create depth brand value!
中文: 提高品牌势能、强化品牌动能，为客户创造深度品牌价值！英文: Brand planning and implementation of brand image building.
中文: 实施品牌规划和品牌的形象建设。英文: The only choice you have is to become either a negative brand, undifferentiated brand, or a powerful, motivating brand.
中文: 你只有一个选择，要么是你的品牌看上去不易被人接受或者毫无特色，要么就把它塑造成一个强大的，具有轰动效应的品牌。